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William Woods University
One University Ave
Fulton, MO 65251

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Packaging Design

This course explores the use of graphic design from a three-dimensional perspective. Upon course completion, students will be able to identify key elements of packaging composition, production, and output. Also discussed are best practices to marketing research, target audiences, and how user experience (UX) can impact the packaging design process. Prerequisite: ART103 (or ART105), ART140, and ART202