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William Woods University
One University Ave
Fulton, MO 65251

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800.995.3159

Innovation and Creative Thinking

Creativity and innovativeness are probably the most sought after skills by the employers today. Creative employees solve problems more effectively and are considered as an important asset to the organizations. This course provides students with a toolkit for developing creativity and innovation skills crucial for success. Students will learn and understand the basic concepts and theories of creativity and innovation. They will explore various techniques to generate ideas, how to transform ideas into viable business concepts, execute creative processes, manage the process of innovation, evaluate innovation effectiveness, and building the culture of innovation.