Effective Date: 3/20/2026
William Woods University (“WWU,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our online services, communicate with us, or otherwise interact with us online or offline.
By using the WWU website, you agree to the practices described in this Privacy Policy.
We may collect personal information that you provide directly to us, including:
Name.
Email address.
Mailing address.
Phone number.
Date of birth.
Student, applicant, alumni, employee, donor, or parent information.
Payment information when you make a purchase or payment.
Information submitted through forms, applications, surveys, or other website features.
We may also collect information automatically when you use our website, such as:
IP address.
Browser type and version.
Device type and operating system.
Pages viewed and links clicked.
Date, time, and duration of visits.
Referring website or search terms.
We may also receive information from third parties, including service providers, social media platforms, payment processors, application systems, and publicly available sources.
We use personal information to:
Provide and improve our website and services.
Process applications, registrations, donations, purchases, and other requests.
Communicate with students, applicants, parents, alumni, donors, and other members of our community.
Deliver academic, administrative, and student support services.
Respond to inquiries and provide customer support.
Send important notices, updates, and institutional communications.
Protect the security and integrity of our systems.
Comply with legal, regulatory, and institutional obligations.
Analyze website performance and improve user experience.
We may share personal information with:
WWU departments, offices, and authorized personnel.
Service providers that help us operate our website, process payments, manage admissions, send email, provide IT support, conduct analytics, or support other institutional functions.
Government agencies, regulators, law enforcement, or other parties when required by law or necessary to protect rights, safety, or security.
Third parties in connection with institutional events, student services, or other authorized activities.
Other parties with your consent or at your direction.
We do not sell personal information in exchange for money. If WWU uses targeted advertising or similar technologies in the future, this policy should be updated to describe those practices clearly.
Our website may use cookies, pixels, and similar technologies to help the site function properly, remember your preferences, understand usage patterns, and improve performance. You may be able to adjust your browser settings to refuse cookies, but some website features may not function correctly if you do so.
We may use analytics tools to better understand how visitors use the website and to improve content, navigation, and accessibility.
If you are a student, some of the information WWU maintains may be an education record protected by the Family Educational Rights and Privacy Act (FERPA). FERPA gives eligible students certain rights regarding their education records, including rights related to access and disclosure.
This Privacy Policy does not replace FERPA or other applicable student record policies. Where FERPA applies, WWU will handle education records in accordance with FERPA and related university policies.
We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission over the internet and no method of electronic storage is completely secure, and we cannot guarantee absolute security.
If you believe your interaction with our website or systems is no longer secure, please contact us immediately.
We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, to comply with legal obligations, to resolve disputes, and to enforce agreements. Retention periods may vary depending on the type of information and the reason it was collected.
Depending on your relationship with WWU and applicable law, you may have rights to:
Access certain personal information.
Request corrections to inaccurate information.
Request deletion of certain information, subject to legal and institutional limits.
Opt out of certain communications.
Withdraw consent where processing is based on consent.
To exercise these rights, contact us using the information below.
Our website is not intended for children under 13, and we do not knowingly collect personal information from children under 13 without appropriate authorization. If we learn that we have collected such information without proper consent, we will take appropriate steps to delete it.
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third-party sites. We encourage you to review the privacy policies of any external websites you visit.
We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. Your continued use of the website after changes are posted means you accept the updated policy.
If you have questions about this Privacy Policy or how we handle personal information, please contact:
William Woods University
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