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William Woods University
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Fulton, MO 65251

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Certificate in Strategic Innovations and Change

Home » Academics » Certificate in Strategic Innovations and Change
Program Overview
Career Options
Curriculum

Because change is the only constant

Innovation is required to succeed in a constantly changing world. Modern businesses value innovation as one of their strategic priorities, a growth driver, and an essential business tool. It is a powerful force for transforming business outcomes and practices in almost every type of business and industry.

Why strategic innovation matters

  • More companies are shifting from traditional R&D to inclusive operating models such as open innovation, design thinking, and collaboration with customers, partners & suppliers. 
  • “Innovation has become a core driver of growth, performance, and valuation…more than 70 percent of the senior executives in a survey we recently conducted say that innovation will be at least one of the top three drivers of growth for their companies in the next three to five years.” 
  • Creative leaders outperform their peers on key financial metrics that includes – 70% who posted above-average total return to shareholders, 67 percent who posted above-average organic revenue growth. 

Admissions Information

Contact the Office of Admissions for information on requirements and the application and enrollment process at  [email protected]  or 800.995.3199.

Tuition for the four-course certificate program is $5,300. You may apply your Callaway Chamber of Commerce discount if eligible.

Ready to apply? Select Graduate Online on our application. When asked to indicate a program, please select “Certificate in Innov and Change (Online)”.

A career-enhancing, outcomes-driven graduate-level certificate program

This program is designed for professionals, students, and teams who need to prepare for ever-evolving industry demands as well as more advanced career opportunities. By completing the program, students will learn to:

  • Develop the skills to become an effective change agent
  • Transform a vision into a viable business concept
  • Assess future needs and solve problems in a strategic manner
  • Implement the ideation process to create successful market strategies
  • Prepare a team for the innovation process
  • Apply creativity and innovation concepts to their individual leadership skills

Who should pursue a Certificate in Strategic Change and Innovation?

This certificate course is an excellent choice if you are:

  • starting a new career and want to turn constraints into opportunities, and gain confidence to inspire others with your innovative ideas.
  • aspiring or have recently gained management responsibilities that need strategic foresight and change management skills.
  • a leader or a senior executive who wants to use innovation to gain competitive advantage, increase revenue and market share, and build a culture that promotes creativity and innovation.
  • an entrepreneur who strives to create successful products or services that are differentiated with exclusive value propositions.
  • a team that seeks to solve problems by building creative, collective intelligence, and make decisions effectively.
  • pursuing a position in a multinational organization that requires you to formulate and implement innovative strategies for global expansion.

Certificate Requirements

Core Credits

This course will provide an overall vision, framework and pedagogy to understanding information systems in the workplace. It will provide students an essential core of guiding Information Systems principles to use as they face the career challenges ahead. The application of these principles to solve real-world problems is driven home throughout each class. The ultimate goal of the course is to develop effective, thinking, action-oriented employees by instilling them with principles to help guide their decision- making actions. In addition, the course will give students exposure to a number of online Web 2.0 tools. The goal is to allow students the opportunity to experience first- hand how these tools could be effective communication devices for collaboration in business today.

credits:
3

Catalog page for this course.

Management Systems 3

Creativity and innovativeness are probably the most sought after skills by the employers today. Creative employees solve problems more effectively and are considered as an important asset to the organizations. This course provides students with a toolkit for developing creativity and innovation skills crucial for success. Students will learn and understand the basic concepts and theories of creativity and innovation. They will explore various techniques to generate ideas, how to transform ideas into viable business concepts, execute creative processes, manage the process of innovation, evaluate innovation effectiveness, and building the culture of innovation.

credits:
3

Catalog page for this course.

Innovation and Creative Thinking 3

In this course, students will learn to formulate and implement effective strategies to manage a successful organization. They will examine various strategic issues, challenges, and concerns with practical hands-on projects and case studies. The course will refine them to gain expertise in strategic planning and decision-making. They will also develop important management skills that will enable them to shape and implement strategic projects and processes of different kinds. Students will engage in discussions to explore new areas in strategic management, strategy types, competitive advantage, and different types of techniques that support strategic planning and decision-making.

credits:
3

Catalog page for this course.

Strategy Development and Implementation 3

This course aims at providing students with knowledge on how the changes in business environment are shaping the new world of industry. In this course, students will learn the new ways of inventing and creating effective work systems. They will examine what is changing, reasons for change, results and implications of change for future of the organizations. They will learn to develop new business strategies demanded by todays transforming institutions. In this future oriented course, students will develop the perspectives on why organizations need to focus on human values as much as they focus on pure profits.

credits:
3

Catalog page for this course.

21st Century Organizations 3