Diane Jones Seif

Entrepreneur/Owner, Not Just Desserts

Class of 1974 - B.S. Biology

Diane Jones (D.J.) Seif of Lee's Summit, Missouri. owns a bakery that has been featured on a Food Network show. Not Just Desserts, the bakery, was featured for its popular caramel pecan pound cake.

The Food Network show, Road Tasted With The Neelys features Pat and Gina Neely as they hit the road to highlight some of Kansas City’s best foods.

Donnell Chambers, the pastry chef for Not Just Desserts, appeared in a segment on this show. After appearing on the Martha Stewart show, Chambers’ original orange pumpkin spice cake was the viewers' most requested recipe. He continues to make this cake at Not Just Desserts.

Diane and her husband, Vince, are prominent business leaders and successful entrepreneurs. After selling their contract medical research company in 2005, they wanted a new challenge and started a new enterprise company called DVA, Inc., named for family members Diane, Vince and Angela, their daughter.

Not Just Desserts is located in downtown Lee’s Summit, Mo.